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12.17.09:
Carnitas Sabrosas, Pete! |
 Illegal Pete's introduced 3 Cap Carnitas earlier this year. Yum. Rather than just adding them to the menu, we worked with Pete's to promote the tasty option with some downright authentic in-store and print advertising. It’'s a first for the cult-like eatery. Decals, posters and print ads personified the authentic, unpretentious brand – reminiscent of hand-painted Mexican art. Check out more of our work for Illegal Pete's on our site.
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