Cactus is a multi-disciplinary creative agency. Our mantra is that ideas grow brands. We believe that cacti hold magical juices that inspire Pulitzer-worthy ideas (and super hero muscles). So if you see us in the desert, take a knee and join us in worshipping the prickly beasts. Ommmm. To view our portfolio of inspired advertising and marketing ideas, visit www.sharpideas.com
11.10.08:
Sharing the love of a Westwood College TV shoot
We just wrapped up two new :60 spots for Westwood College with our dear friends at Fueld Films and DP Doug Chamberlain. Needless to say, after five 12-hour days of hard work on the shoot, we were ready to blow off some steam. This video (via Fueld) pretty much sums up the love triangle of Cactus, Fueld and Westwood... Enjoy. And thanks again to everyone for such a fun and productive week shooting in Austin.
Credits: In the vid, you will see Lara and Kristina, our clients at Westwood; Ben, Brady and Doug from Fueld; and the Cacti team of Matt, Brian, Amy, Danielle and yours truly.
When you bring together a monkey, a giant and a celebrity impersonator at a local convenient store, you know it will make for an interesting day. And boy did it ever. To promote Colorado Lottery's family of Scratch games, Cactus produced the newest Lottery TV commercial, which might have you rethinking the true meaning of “instant fun.”
Before the holidays, we shot our newest spot for the Colorado Lottery at Shea Stadium in Highlands Ranch. It's not a coincidence that the stadium was actually funded with Lottery proceeds.
Check out our behind-the-scenes photos of the shoot on our Photo Album or Flickr . Or, watch the entire spot, which began airing across Colorado today.
This week, Cactus launched a TV spot for Colorado Lottery’s Colorado Millionaire $20 Scratch game. Cactus worked with @radical.media and director Rosey to create a really cool commercial that highlights a game with amazing potential – Colorado Millionaire will be the first Colorado Lottery Scratch game to offer a $1 million prize.
11.05.07:
Fight for equality. Live to appreciate it.
One of our clients at Cactus is the GLBT Center. They've charged us with promoting Link (a program connecting the GLBT population to health providers that understand and are sensitive to the needs of the GLBTQI community) and educating the GLBT community about specific health risks.
After extensive qualitative research of the GLBT population, we found ourselves a bit perplexed. How do you effectively craft a single healthy living campaign to encompass what effectively breaks down to a variety of distinct sub-populations, each with different motivations for staying healthy or accessing healthcare?