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Thursday.07.24.08
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Cactus is a multi-disciplinary creative agency. Our mantra is that ideas grow brands. We believe that cacti hold magical juices that inspire Pulitzer-worthy ideas (and super hero muscles). So if you see us in the desert, take a knee and join us in worshipping the prickly beasts. Ommmm. To view our portfolio of inspired advertising and marketing ideas, visit www.sharpideas.com
05.10.07: Me Likey Muji.net
Adam Surfs MujiThe Japanese brand Muji stands out in a market that is saturated with labels and big brands. Muji is a chain of stores across Japan and Europe that sells everything from pencils to furniture to clothing to food, all completely unbranded.

Muji is a stark contrast from the hyper in your face rhythm of the busy streets of Japan. The stores are like retail zen gardens, full of simple designs and minimal colors. I was first drawn to Muji because I was living in a shoebox apartment (10¹x10¹ kitchen included) and needed ways to organize all my stuff. Muji¹s products helped create an uncluttered feel, which is difficult when you¹re in an apartment smaller than some walk in closets.

There are currently no stores in the U.S., but I¹ve been told they sell a handful of products at MOMA¹s gift shop. Until they open up a store stateside, you can go to www.muji.net to salivate over the array of uncluttered, simple products.
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