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01.31.08:
Director Ace Norton's new video for The Mountain Goats - a simple idea well executed |
Let me start off by saying that The Mountain Goats are hands-down my favorite band of all time, so I was very excited to hear that a new video was on the way to support the release of the band’s new album, Heretic Pride.
To be honest, the video could have been utter rubbish and I would still love it. Fortunately, it’s about as far from rubbish as can be. In fact, it’s quite amazing. Director Ace Norton, who has done previous videos for Death Cab for Cutie, Aesop Rock and Simian Mobile Disco, puts the song’s lyrics at the forefront in this well thought out and dizzyingly photographed video. This is a perfect example of a simple idea well executed- an ideal we at Cactus often aspire to, so it is with much respect that I tip my hat to Mr. Norton and congratulate him on a job well done.
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