 Since Rio Grande Mexican Restaurant "the Rio" is one of our favorite restaurants, they were a perfect client for us. Many of us Cacti went through college enjoying the occasional indulgence in a Rio marg. Or two. Or three. So we were thrilled to take on their challenge of creating a new campaign. After a lot of work (and some trips to the Rio for creative inspiration, naturally), Rioisms were born.
What is a Rioism you ask? A Rioism is a descriptive word that encompasses the spirit of the Rio while actually injecting “Rio” into the word. Riofreshing. Riolax. Synchrionicity. Limit Thrio. You get the point.
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| Posted By: Summer Hershey | | Listed In: Our Ideas | |
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06.04.07:
Pay per Action: What does it mean for advertisers? |
The concept of pay-per-action is as old as pay-per-click or pay-per-call, so why then is pay-per-action is being talked about as the next big advertising concept?
The reason is simple; Google’s announcement that their pay-per-action beta test is nearing its end and a full roll out of the service should be available later on this year. Although other affiliate marketing companies (LinkShare , Commission Junction ) have been in this space since the inception of online advertising, this announcement by Google must have them shaking their heads wondering if their own slice of the pie is about to disappear.
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05.31.07:
Norm Gets Jiggy With It |
In case you missed it last year,
watch Norm as he breaks into show business in a big way on Steve Harvey’s Big
Time.
Check out what else Norm's been up to.
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05.30.07:
Cactus pounded by Spring storm |
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05.29.07:
Highly Confidential Cactus Memo |
Here is a highly confidential memo that circulated through our office today. Seriously, people.
"Dear Fork Hoarder,
Is this
is some sort of cry for help regarding a rare and disturbing form of
kleptomania? Or could you be planning some kind of diabolical fork attack? Or
are you just so cheap that instead of spending $10 at Target, you’re stealing
forks from work to use at home? Please, share your story with us. We’re
intrigued. We’re here to help. And we’re tired of eating lunch with our
hands.
Sincerely,
The Rest of Us"
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Yesterday our offices were drilled by nickel-sized hail. Hail-ball fight anyone?