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05.19.07: Fed up with fusion

It’s time the word Fusion is banned advertising. Banned a long time.

Fusion is tired. Fusion is worn out. Fusion needs rest—a long Sunday afternoon nap on the couch while watching golf kind of rest.

There are cars named Fusion, razors named Fusion, soft drinks named Fusion, coffee named Fusion, energy drinks named Fusion, energy bars named Fusion, even shampoo named Fusion. And if Fusion isn’t in the name of the product, it’s used in its description: “It’s a delicious fusion of raspberry and wildebeest!”

Enough already. Goodbye Fusion. Say hello to Extreme for me.

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Comments (2)

1. Written by Norm, on Tuesday.06.12.07
Fision. Totally Mark.

However, and I wouldn't be doing my job if I didn't push this a little here guys, but what if we went totally the opposite way of this Fusion trend and went for the "Meiosis" revolution?

Pow, take that Fusion. Yeah, instead of bringing things together with friction and force, we are dividing them with cellular reproduction. Eh? Anyone on my bus here?

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2. Written by Mark Tanner, on Monday.06.11.07
The next logical step would be "Fision", right?

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